Sunday, 21 August 2016

Adidas Originals Manila: Welcome to our Neighborhood

Adidas has been in the shoe retailing industry for a long time, pioneering classical sports style to the streets. The brand makes sure that its patrons get what it deserve by coming up with the best shoe designs, cuts, and materials. As the label keeps on growing up, Adidas Originals launched its retail concept Neighborhood in Glorietta 2 last August 18, 2016. 
Humbly staying true to the Adidas Originals vision, the Neighborhood stores in Manila take inspiration from the creativity and spirit of the city. Rooted firmly in the culture of the surrounding streets, Manila's flagship stores tell the countless stories that come with these neighborhoods. 

The store currently holds basic sportswear up to floral designed-clothes adapting to the fashion demands of this season. Moreover, the neighborhood stores have a special, handcrafted design which incorporates the store's facade and architecture. Connected to the scene and feel of Manila, Neighborhood is set to become a local and cultural center.
The only place that can showcase the depth of the brand, the Neighborhood stores present the very best of Adidas Originals: sneaker highlights, limited releases, and collaborations. Having the first one to grace the opening of the neighborhood, I took some pictures of the things I would love to have in the future. Furthermore, these pieces were some of the dopest merchandise that you will see inside the branch. 
By opening the Neighborhood flagship store in Manila, Adidas Originals does not only reposition themselves as the pioneering sportswear brand for the streets, Originals also engage with their target consumers further, providing them authentic hubs for creativity and inspiration.

To celebrate the opening of the Manila flagship stores, the label launched even new colorways of the NMD's and some sneakers, inspiring everyone to explore and own the future!
Sneakerheads and fans alike are welcome to visit the Adidas Originals neighborhood flagship stores, now open in Uptown Mall and Glorietta.

If you want to be in the loop of the latest happenings, events, and promos, you may check their Facebook page here. Also, follow them on Twitter and Instagram (@adidasph and @adidasoriginals).

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LAYOUT DESIGN + DEVELOPMENT BY KENNY MANALAD