Friday, 19 June 2015

Adidas' Yeezy Boost 350

Launched this past February with an epic New York Fashion Week presentation, YEEZY Season 1 by Kanye West and adidas Originals ignited a global sensation with an unprecedented public live-stream and the subsequent release of the YEEZY BOOST, which immediately sold out in a worldwide frenzy of anticipation. 

Now, West and adidas release the second sneaker developed in their close collaboration: the YEEZY BOOST 350. Launching globally on June 27, the trainer features an upper composed entirely of adidas’ Primeknit: a breakthrough material developed using the latest digital engineering methods to fit like a second skin. Leveraging adidas BOOST’s highly responsive properties, the shoe boasts the ultimate in comfort and performance, ensuring that the wearer’s every step is hyper-charged with an endless supply of light, fast energy.
The YEEZY BOOST 350 is composed of beautiful yet simple materials, speaking to West’s ambition of creating a clean, modern, effortless template for footwear and apparel. By fusing adidas’ unparalleled engineering with a timeless aesthetic, the YEEZY BOOST 350 presents a fearless step into the future of style.


The YEEZY BOOST 350 will be available on adidas.com/KANYE and will drop exclusively at the adidas x Sole Academy Pop-Up Store in BGC on June 27. It will also be accessible through the adidas Confirmed app in New York, Los Angeles and Chicago, a first-of-its-kind sneaker reservation mobile application. The updated app - available in the Apple app store and Google Play- allows consumers to sign-up, reserve, and pick-up their sneakers all through smart phones. The launch will be set to a staggered schedule, unlocking reservation capabilities from East to West. 
Do not forget @adidasOriginals on their Twitter and Instagram Account and do not forget to put the hashtags #adidasOriginals and #YEEZYBOOST. For more updates about the shoes, check their website: adidas.com/KANYE.

9 comments:

  1. I love their shoes,I am old customer of adidas.

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  2. I have seen this from Franc's and well, I do have issues with the design. But this is an Adidas product so I'm sure a lot of men would find this stylish (with the help of the brand, let's face it).

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  3. I like this shoe design from Adidad ..it's young and trendy :)

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  4. Adidad has really great quality and design shoes.

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  5. Nice design indeed.. Did you managed to get it?

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  6. It's a really fashionable shoes and it's a great collaboration again by adidas and Kayne West.

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  7. I'm not a huge fan of sneakers, but I have been eyeing Kanye's line coz all of his pieces are just so nice.

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  8. I love Kanye, i love anything he does too. Nice sneakers,

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  9. Type ko tong sneakers na to para kay hubby!

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